I'd Like To "Christianize" That Please

Oh how funny this kind of stuff is...my first question is always, of course, why? Why do people do this? My second question is similar, why do people purchase this stuff? "Christian stuff" has become some what of a normality in the so called "Christian subculture." If you walk into a "Christian" Bookstore, you can get everything from "Christian" t-shirts and hats all the way down to "Christian" pencils and chewing gum, and who could forget about "Testamints." I read Rob Bell's book, Velvet Elvis, a couple of months ago. He said something that I agree with wholeheartedly, the word Christian is a noun, and it makes a far better noun than an adjective. In our modern day practice of Christianity we have attempted to "Christianize" everything. We love to offer a "Christian" alternative to every "secular" trend. The other day I was on myspace, yes I have a myspace, and I saw that there are "Christian" substitutes for myspace called dittytalk, and one called yourchristianspace. We got our own kind of music, our own kind of clothes, there are businesses that advertise themselves as "Christian." Furthermore, there is a resource available that helps people find "Christian" businesses. There is an Internet bookstore that sells "everything Christian for less." Churches now have "Christian" athletic programs, workout facilities, dance lessons, and all kinds of other "Christian" things. It seems to me like people have so submersed themselves in the "churchy" things that they no longer interact with the world. As a result they are not connected to nor have any real relationships with people who are lost and unchurched. These Christians walk around flaunting their hats, like the ones above, and/or t-shirts that match, and never take the time to BE Christians to anyone. Would it not seem only rational that if Jesus said to go "into the world" that we should immerse ourselves in the community and the culture in order to establish relationships with those who need the gospel? I believe that instead of creating things that keep us from the world, we need to be active participants in the world so that we can effectively reach the world. Why don't we just cast off our "Christian" things and just be true, authentic Christ-followers who are passionate about getting others to follow Him as well?